Putting Technology to Work for You.
Complement your internal online marketing strategy. Show up in searches. Spread your reach online. Increase impressions. Benefit with new orders.
NSS constantly markets your newspaper to new potential online subscribers, augmenting your marketing reach through a single point of contact.
Connect with New Subscribers
The NSS Online Marketing Program brings you potential customers that you do not reach with other tactics, even your own. Our turnkey program manages a multi-faceted online marketing campaign for you, the return on your investment is measured not only financially but also in terms of your valuable time. Knowledgeable account managers work closely with you to help structure the subscription offer and then create the optimal combination of online tactics to maximize its effectiveness. Once the details are worked out, we manage the program for you from start to finish.
- No Start-Up Costs – Try our program risk-free
- Cost-Per-Order Model – Only pay commission on valid orders
- Quality Orders – Non-pressure starts deliver high retention rates similar to voluntary orders
- Partnerships – Access to 3,000+ unique partnerships as shown below
- 70-80% Retention – One of the highest retaining order sources for the newspaper industry
- No Tech Integration – No technology efforts needed from your team; NSS manages all technical aspects
Presence on NSS Managed Websites: We own and manage seven separate websites, all focused on discounted newspaper subscription offers. These search engine-friendly sites provide a highly-targeted vehicle to expand subscriber bases.
Presence on National Marketing Partner Sites: We also partner with outside marketing groups to place discounted subscription offers on their sites. These popular sites offer discounts across a wide range of products and services, making them high-traffic sites.
And So Much More: From search ads to mobile advertising, affiliate marketing, social media, re-targeting, and more, we will execute a full set of online tactics to leverage the incredible reach of the Internet.
3,000+ Affiliates • Search & display advertising • Mobile advertising • Affiliate marketing • Re-marketing & re-targeting • Social media advertising • Digital display networks • E-mail marketing
- Comprehensive online marketing strategy expands your reach
- Instantly partner with online & national partners through one point of contact: NSS
- NSS completely manages everything for you
- No risk, no start-up fees result in the highest ROI
- Generate high-quality orders with high retention rates
“We participated in our first direct mail campaign with NSS in January 2014 with an outstanding response rate. In our January mailing, we generated 300 orders with a CPO of $13.77. Then in May, we had a 2.8% response rate with a CPO of $15.71. We generated almost 600 orders in 2014 with just two mailings at 10,000 per mailing. That’s unusual in this industry.”